Introducing Strategic Communication Skills and Pitch Preparation

open activity

Applied theatre involves the use of theatre and drama in a wide variety of nontraditional contexts and venues, such as in teaching, the justice system, health care, the political arena, community development, and museums. Applied theatre is also often used to intentionally provoke or shape social change.

Here we are using applied theatre to present strategic communications in the form of narratives used to express one’s research ideas or other experiences to various audiences. We don’t expect you to become expert in practices of theatre – we aren’t training you to be an actor – but we do intend for you to adopt and adapt a few basic and simple elements that help you connect to your audience, maintain an expressive and engaging presence and learn to reflect on those ‘theatrical’ elements of your narratives, pitches, and presentations to improve them.

Introduction to Strategic Communication Skills

Activity

After watching this video, refer back to your worksheet from the last section and review your response to Part 1: Develop a Scenario. You’ll now be able to complete Part 2: list 3-5 major talking points for each pitch.

Read Houston, We Have a Narrative by Randy Olson. After you’ve read this text, watch the following video.

ABT: The DNA of Story

Summary of Effective Narrative Structures (ABT)

Activity

After watching this video, revisit your worksheet to review Part 2: Major Talking Points, then in Part 3 develop an outline for each of your pitches using the ABT structure. Refer to Randy Olson’s examples here.